Men’s skin is thicker, has more cornification, is more moisture-rich, has more connective tissue and produces more sebum. As a result, signs of ageing (such as wrinkles) appear later. But once they occur, they are stronger and more rigid, and it is harder to do anything about them. It is therefore even more important for the man to prevent this process from occurring at an early stage, but certainly to do something immediately at the first signs to stop or slow it down. The question is asked whether it is really necessary to care for the skin and prevent (unnatural) ageing processes from becoming visible: “Isn’t all this vanity? ……”. The answer is a resounding “Yes, it is necessary”.